Communicating climate change: Focus on the framing, not just the facts

By Rose Hendricks, Ph.D. Candidate in Cognitive Science, University of California, San Diego. How you package the information matters. Frame image via www.shutterstock.com. Humans are currently in a war against global warming. Or is it a race against global warming? Or maybe it’s just a problem we have to deal with? If you already consider climate…

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