So it may well have taken the makers of this amazing remix (and others available at Thru-You.com) more time to make this than it took me to write my book, REMIX. But whether or not it did, this is, to borrow the point from my friend David Post’s fantastic book, Jefferson’s Moose. Watch this, and you’ll understand everything and more than what I try to explain in my book… If you come to the Net armed with the idea that the old system of copyright is going to work just fine here, this more than anything is going to get you to recognize: you need some new ideas.
Thank you, ThruYou.
Merlin Mann, quotes a friend, So amazing, so illegal. What are we going to do with you, future?
Unsolicited tip for media company c-levels: if your reaction to this crate of magic is “Hm. I wonder how we’d go about suing someone who ‘did this’ with our IP?” instead of, “Holy crap, clearly, this is the freaking future of entertainment,” it’s probably time to put some ramen on your Visa and start making stuff up for your LinkedIn page.
Because, this is what your new Elvis looks like, gang. And, eventually somebody will figure out (and publicly admit) that Kutiman, and any number of his peers on the “To-Sue” list, should be passed from Legal down to A&R. [READ ON]
Roi Carthy at TechCrunch, Kutiman Killed the Video Star:
If you haven’t heard of Kutiman yet you’re about a week late on the latest music sensation to be incubated on the Web. Ophir Kutiel, aka Kutiman, is an Israeli musician and producer that released a project titled Thru You on the Web seven days ago. It has since garnered over a million views and generated a buzz both on the blogosphere and on Twitter.
The project consists of seven music tracks/videos that are made exclusively from video material found on YouTube. Kutiman spent 3 months in his bedroom splicing and dicing over one hundred videos for samples of singers and instruments—from guitars, pianos, drums and harps, to synthesizers, a bouzouki and even a cash register.
Another Kutiman creation here.