Former House Speaker Newt Gingrich is poised to (belatedly…frustratingly for many Republicans) endorse presumptive Republican nominee Mitte Romney so his words will be in the news.
In more ways than one.
The Obama campaign has put out a web ad (which I’m sure will be recycled as a TV ad in the post-conventions general election campaign later in the year) comprised almost entirely of Gingrich’s many tough assertions made against Romney:
Of course, the Romney campaign can counter by doing an ad with some of the comments of Bill and Hillary Clinton, but those would go back so far now and would be comments about how Obama wasn’t ready for his 3 a.m. call. But Obama has been in office now so those comments wouldn’t have the same impact as Gingrich’s — who is (in)famous for his over the top political rhetoric. At the height of his ill-fated battle with Romney Gingrich came under fire from GOPers who warned that he was giving the Dems sound bites that could just be edited together in an ad.
Well, here it is…
Look for snippets of Gingrich’s comments to be used by the Dems in ads to come.
Joe Gandelman is a former fulltime journalist who freelanced in India, Spain, Bangladesh and Cypress writing for publications such as the Christian Science Monitor and Newsweek. He also did radio reports from Madrid for NPR’s All Things Considered. He has worked on two U.S. newspapers and quit the news biz in 1990 to go into entertainment. He also has written for The Week and several online publications, did a column for Cagle Cartoons Syndicate and has appeared on CNN.