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On Eve Of Film Festival, Tongue-In-Cheek Ads Poke Fun At Stereotypes
Aug 4th, 2011 | one response
NYILFF Campaign: Villain's Accuracy Against The Hero In A Movie
The New York International Latino Film Festival, which shines in two weeks, has launched an audacious advertising campaign poking fun at Hollywood stereotypes. Speaking to the New York Times, Elizabeth Gardner, an executive director of the festival, said, “It was really intended to poke fun, but underneath there’s some truth to [the ads].”
The ad campaign — print, TV and outdoor — was developed by Wing Latino, a unit of the Grey Group of WPP.
NYIFLL - Computer Geeks In Movies
NYILFF - Rounds of Ammo In A Revolver
NYILFF - How Often A Housekeeper Gets The Guy
No registration, Ads of The World:
- Outdoor: Computer Geeks
- Outdoor: Delivery Vans
- Outdoor: Gotta Pee
- Outdoor: Horror Movies
- Outdoor: Housekeepers
- Outdoor: Must Have Lines
- Outdoor: Popcorn
- Outdoor: Producers
- Outdoor: Rounds
- Outdoor: Unarmed Hero
- Outdoor: Villain Accuracy
Registration required, BestAdsOnTV:
- Print: Computer Geeks
- Print: Criminal Refuge
- Print: Gardner
- Print: Gotta Pee
- Print: Horror Movies
- Print: Housekeepers
- Print: Latina Roles
- Print: Must Have Lines
- Print: Popcorn
- Print: Producers
- Print: Villain Accuracy
- TV: Asteroid (Spanish)
- TV: Dynamite
- TV: Fruit Stand Guy
- TV: Man In Mirror
- TV: Mirror
Tip: MyModernMet and Frances Haugen
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