The New York International Latino Film Festival, which shines in two weeks, has launched an audacious advertising campaign poking fun at Hollywood stereotypes. Speaking to the New York Times, Elizabeth Gardner, an executive director of the festival, said, “It was really intended to poke fun, but underneath there’s some truth to [the ads].”
The ad campaign — print, TV and outdoor — was developed by Wing Latino, a unit of the Grey Group of WPP.
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Tip: MyModernMet and Frances Haugen
Known for gnawing at complex questions like a terrier with a bone. Digital evangelist, writer, teacher. Transplanted Southerner; teach newbies to ride motorcycles. @kegill (Twitter and Mastodon.social); wiredpen.com