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A ‘Pixelated Cloud’ or a 9/11 Image? (UPDATES)

UPDATE, Dec. 13:

Bloomberg News reports that MVRDV, the Dutch architecture company that designed the much criticized “pixelated cloud” buildings may modify the design in the wake of the negative reactions.

Bloomberg:

“It may be difficult for the developer to go on with the current design after getting negative attention in the mass media,” Lee Sang Yun, a professor at Yonsei University’s department of architectural engineering in Seoul, said by phone.

The development is near the Yongsan U.S. Army Garrison, the headquarters of American forces in South Korea. The U.S. has maintained a military presence in South Korea since the end of the Korean War in 1953. It’s moving to a supporting role in Yongsan with the U.S. base there scheduled to return to South Korean control by 2016, according to the State Department’s website.

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Original Post:

The Dutch architecture company MVRDV has designed two luxury residential high-rise towers to be built at the Yongsan Business district in Seoul, South Korea, and to be completed in 2015.

The design of the towers includes a so-called “pixelated cloud” feature connecting the two towers around the 27th floors.

According to MVRDV:

Inside the cloud, besides the residential function, 14,357m2 of amenities are located: the sky lounge – a large connecting atrium, a wellness centre, conference centre, fitness studio, various pools, restaurants and cafes. On top of the cloud are a series of public and private outside spaces, patios, decks, gardens and pools. To allow fast access the cloud is accessible by special express elevators.

All good and well. But there is a slight problem of perception that has become quite a controversy.

The problem is that the towers, as seen in the picture, eerily resemble the World Trade Center Towers as they were collapsing — one at a time — after the 9/11 attacks.

Reacting to the budding controversy, MVRDV has issued an apology:

MVRDV regrets deeply any connotations The Cloud projects evokes regarding 9/11.

The Cloud was designed based on parameters such as sunlight, outside spaces, living quality for inhabitants and the city. It is one of many projects in which MVRDV experiments with a raised city level to reinvent the often solitary typology of the skyscraper. It was not our intention to create an image resembling the attacks nor did we see the resemblance during the design process. We sincerely apologize to anyone whose feelings we have hurt, it was not our intention.

However, even in the apology, there is an additional little problem — but only caught by those who understand Dutch — because, according to the Dutch newspaper Algemeen Dagblad, Jan Knikker of MVRDV has said “Ik moet toegeven dat wij ook even aan 11 september 2001 dachten… Maar het is niet de bedoeling een associatie met de aanslagen neer te zetten.” Or, in English, “I have to admit that we also thought for a moment of 9/11 … But it is not the intention to create an association to the attacks.”

You decide.

Image courtesy Algemeen Dagblad

UPDATE:

This image from the Weekly Standard gives a better perspective:



12 Responses to “A ‘Pixelated Cloud’ or a 9/11 Image? (UPDATES)”

  1. ShannonLeee says:

    change the title, put the ws image at the top of the post and then ask us what it looks like.

    it is a bit hard to be objectional with the current setup.

    personally the design doesn’t bother me.

  2. DORIAN DE WIND, Military Affairs Columnist says:

    It depends if you mean that it would be a bit hard to be “objectional” or “objective” with “the current setup.”

    But regardless, neither was the intent of the post, but thanks for the comment.

  3. ShannonLeee says:

    just a suggestion…written before bed, sorry if the tone was a bit…”moody”

  4. JSpencer says:

    “nor did we see the resemblance during the design process”

    Not buyin it. Looking at these images it’s very hard to believe this design wasn’t intended to provoke controversy – and free publicity.

  5. SteveK says:

    Another prospective – Why wasn’t this design submitted in the competition to memorialize the 911 site.

    I’ve not seen a more functional daily reminder of events on that horrific day.

  6. DORIAN DE WIND, Military Affairs Columnist says:

    That’s an interesting question/comment, SteveK.

    My two cents is that because as you perhaps imply, it is a too graphical reminder of that “horrific day,” it would not have been selected.

    I also agree with JS’ “not buying it.”

  7. Barky says:

    Well, the U.S. government hasn’t been particularly PC with its building designs, either …

    http://www.flickr.com/photos/silvery/143053448/

  8. DORIAN DE WIND, Military Affairs Columnist says:

    “Well, the U.S. government hasn’t been particularly PC with its building designs, either …”

    I agree with that. Any more info/background on this?

  9. Allen says:

    Just a building to me. A really nice one. I’d live there.

    Why can’t we build imaginative buildings like this here? We are kind of like…block minded.

  10. Allen says:

    Dorian the Nazi building was on Coronado island Navy base. It is a barracks, but they’ve changed it now. If it is the same Bld, it is at the south portion of the base where the island starts getting narrow.

  11. DORIAN DE WIND, Military Affairs Columnist says:

    Allen, thanks for the info on the “Nazi building”

  12. savingryan says:

    Nazi Building is still there, image from Bing. http://www.bing.com search Tulagi Road, Coronado, CA, then hit Birds Eye View.

    It is just as bad as the 9/11 apartment building. Either the obvious was not, or it was intentional on both parts.

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